Omniva’s new visual identity caused a storm among the Estonian public. In many ways, this was due to the mistake of a media publication, as
Rubriik: Parcel business
ALVAR JAAKSON AND LESLIE LAASNER KNOW HOW TO CAPTURE THE CUSTOMER AND TALK ABOUT THE POSITION OF CLASSIC ADVERTISING CHANNELS IN THE DIGITAL AGE
Alvar Jaakson and Leslie Laasner from the creative agency Utopia discuss the role of classic advertising channels in a digitalising world. At the end of
IRINA PODOLSKAJA: WHAT TO KEEP IN MIND WHEN MAKING MEDIA PLANS AND CONSIDERING A DIRECT MAIL CHANNEL
Irina Podolskaja, Strategy Manager at the Intense Growth HUB, talks about the issues to consider as a marketer when commissioning, creating, or approving media plans
FIVE TIPS ON HOW TO MAKE YOUR COMPANY CALENDAR A MEMORABLE GIFT
Finding the perfect present is always a real challenge, be it a close friend or a respected partner. For business gifts, it is important that
Omniva is preparing for the Christmas season with faster deliveries and an expanding network of parcel machines
The parcel volumes passing through Omniva show that the peak season for ordering parcels is here. Evert Rööpson, Head of Operations of Omniva, explains how
THE EXPERIENCE OF AN EMERGING ENTERPRISE: WHICH MEANS OF ADVERTISEMENT DID CLEAN KITCHEN USE TO FIND ITS LOYAL CLIENTELE?
Clean Kitchen is a company providing meal kits that started out when all the world shut down due to the COVID-19 pandemic. To make the
FOUR WAYS TO COMPETE WITH E-COMMERCE GIANTS
Regard the Baltics as an integrated market All of the big names of worldwide e-commerce (Amazon, ASOS, About You, AliExpress, etc.) see the Baltics as
Five reasons for starting to order Christmas presents in October
October has arrived with brumous autumn nights. The weather is getting colder and we are inconspicuously starting to long for Christmas. Even though it is